Ambassador Emma Bexson

September 1, 2017

Emma Bexson Triathlete, Coach and coach educator


Spent most of my adult life as a runner completing many marathons and enjoying all forms of sport. Turning to triathlon 15 years ago I landed on my feet qualifying for GB Age group team selection at the world championships the first time of trying. Then progressed to win silver and bronze medals a subsequent European championships. Whilst juggling family life and studying for a degree. My health declined in 2009 following a bout of Meningitis this subsequently lead to bike crash that changed my life. My heart stopped following a metabolic imbalance this caused me to crash the bike and fracture my spine in 5 places, 24 rib fractures and bleed on the brain, a lengthy operation to rebuild my spine and 12 months or rehab and hard graft I returned to racing to win a silver medal at the European championships.


This was just the beginning. A lot of hospital appointments and tests to try and establish the underlying cause of my health issues. I was lucky enough to be referred to a professor of diabetology and it was only then that it was established that my ability to process sugar was poor and that during exercise my body would stop producing insulin. This is an issue when your endurance athlete. It was this said professor that introduced me to generation Ucan, and the concept of corn-starch for fuel.

I established a fulling strategy based around the corn-starch. This took me to Ironman Sweden and 3rd place in 10hours 32 mins.


Plagued with ill health once more and osteomyelitis in the spine another 4 months in hospital more surgery. I feared I would never return to racing again. However, I worked hard and returned to triathlon in 2016 to podium 7 out of my 8 starts and take a 4th place at 70.3 Zell am See.



2017 has seen a return to good health and performance. March brought a cycle to Manchester 130 miles followed by a 3h20 Marathon. April 5th place at Traithlon de Saville. On to the European middle-distance champs in Denmark and a 5th place then down to summerset and gruelling 70.3 Exmoor where I took the win. None of this would be possible without the fulling strategy I have in place. This enables me to run consistently off the bike no ups and downs just constant run splits.

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